Create a successful Website

In this day in age with so many websites competing if one was to launch and run a successful website you must first need to be aware of 2 principle rules that can even be carved in stone.

A website must have an angle in order to drive traffic to it. This angle can be one of two types. Either unique content or reasonably unique content or a unique method of delivery. I will explain both of these in more depth since it is not as obvious at it may seem.

1. Unique content. Remember there are millions of websites out there so even if there are 50 websites with exactly the same content the surfer still has to find them all before you need to worry about competition. Due to the nature of finding information through search engines and large large number of sites it is pretty much a given that the server has almost 0% of finding even 2 websites with exactly the same content. So this means that you don`t need such original content that it is not available anywhere on the web in order to be called unique content and thus to make money. If your content can easily be found on other sites with a few google key phrases then you are no longer falling in this category. So the point again is, you don`t need to be 100% unique just reasonably unique in the scope of the web.

2. Unique Method of Delivery. The best example I can think of for this is Youtube. Youtube does not have any original content at all. Infact, the videos there can be found everywhere like peer2peer networks, usenet and personal blog websites and where available long before youtube even existed. But no one ever new about the video sharing phenomenon until youtube.
The invented and implemented a unique method to allow content to be uploaded in masses and shared to the masses. Youtube is reported to have a monthly bandwidth bill of over $1 million. There may infact have been other entrepreneurs who thought of the idea first but no one had the guts to implement it for the fear of large loss. But you see, youtube made its fortune because it found a unique method of delivery and took the chance.

Its never too late to jump in on internet bandwagon and make fortunes as long as your online plan has one of these principles. If you can manage to have both of them present at the same time then you really are one of the very few.

I am going to use the technology example of youtube to give you an idea of a great angle you could implement using the unique method of delivery principle.
If you keep an eye on the latest internet communications technologies you could get the scoop on a excellent new video compression. With this you could offer HD video for your new sharing website at the same cost as youtube. Can you guess what would happen?
Or perhaps you find a must cheaper option for bandwidth somewhere offshore that is new. Get the scoop first and there is your angle for unique delivery.


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