Thursday 1 January 2009

Working Online - Strategies for Leads

When you have a online home business, you want to be able to create a good amount of leads, because when you are online working from home without leads you don't have a business.

But unfortunately a lot of people don't know how to
generate leads effectively. Here are some tips on how you
can generate your leads and see where your business goes.

1. Keep track of all your advertising campaigns

If you are a associated with a large business that has a
corporate office, many of them have a way that allows you
to do this. See if your corporate business office has this, and take advantage of it if it's available.

If you aren't a part of a large business with a corporate office, or if this isn't something that your company offers, ask the leads how they came upon your information and what part of your advertisement drew them to your company.

This can be accomplished as part of a survey that they can fill out. When a survey is done right, and in the right manner, it can be a very useful marketing tool.

Keep track of the results and this will help you know what
is working and what isn't.

2. Choose a market to target

Sit down and figure out what part of the market you want to
target, and concentrate on that. Otherwise you will find
yourself targeting people who may not ever be interested
and therefore wasting a lot of time and money.

3. Offer clients incentives

Everyone loves to get something for free, so the best thing
that you might do is to offer your current clients or leads incentives for bringing in new clients.

It doesn't have to be money, it can be a small token of
appreciation. The point is that they know that you
appreciate what they have done.

Even if you do offer them something like a percentage of
the sale in free gifts, remember that you wouldn't have
gotten that sale at all if they hadn't brought you that
client. You come out ahead no matter what.

If you really want to make money working from home online? Then you really need leads and you need to know how you can use your leads to help you in your quest to make money online. Remember the money is in the list.



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